Online Advertising with Google AdWords: Explained
Online advertising is similar to traditional advertising in that there are many places where you can advertise your organization. Some are more effective than others. One very effective way, that often gets overlooked by non-profits, is to advertise online through Google AdWords. AdWords, also referred to as Pay Per Click advertising, is where ads are […]
Ways to boost your non-profit’s event attendance this summer
You have an inspiring cause, a great venue, awesome speakers, and incredible food. But how do you actually get people in the seats? Too many 501(c)(3)s feel their efforts are wasted on events for their organization. What they don’t realize is that events are an extremely effective way to network, spark interest in your mission, […]